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You’ve Got to See How Joanna Gaines Created Magnolia Market’s New Fall Display

The Fixer Upper star was inspired by the theme of wholeness.

If the end of August is getting you excited about fall and you happen to be experiencing Fixer Upper withdrawal—and considering searches for "Is Fixer Upper coming back?" are up 250 percent since this time last year, it's safe to say you are—Joanna Gaines has got your back. The Magnolia Market owner released a behind-the-scenes video revealing the transformation of the Silos for autumn, and it’s breathtaking.

Drawing inspiration directly from The Magnolia Journal fall cover, the visual team created a stunning display from scratch and redesigned the store in only a matter of days. And rather than going full pumpkin patch, they reimagined the season with warm hues and a neutral palette, which perfectly pairs with the brand's new, rustic-chic products.

“What I love about this theme of wholeness is it’s really taking every part of your story,” Jo shares in the video. “Taking all of [the] imperfections, taking all of the cracks and the pieces, and pulling them together and really owning them as your full story.”

Jo’s upcoming coffee shop—Magnolia Press—influenced the décor as well, primarily with its library feel. Books are a constant sight throughout the fall display, and there was even an arch created with them. When the installation was finally complete, Jo put the finishing touches with signature merchandise.

But the standout star may just be the visual every Fixer Upper fan will see when they first step into the store. “Being that wholeness is the theme, we really wanted to use something pretty ordinary, like concrete, and make it extraordinary by adding some elements of gold that you’ll see in the lettering but also in the cracks,” she said.

This is the second year Jo has shared the reveal with fans—the fall 2018 display showcased the season's different range of colors with a peacock symbolizing life and creativity, and its feathers representing "the rare beauty of walking in the fullness of who you are."

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